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Roots Fitness
About Roots

Coaching With Purpose. Strength for Life.

At Roots, we believe meaningful progress begins with understanding the whole person. Our coaches take the time to learn each client’s history, goals, lifestyle, and movement patterns before creating programming that is purposeful, individualized, and designed to evolve.

Our goal is to help every client build lasting strength, move with greater confidence, and remain capable for the years ahead. We are equally committed to creating a welcoming community where people feel known, supported, and genuinely invested in one another’s progress.

Every Roots coach shares this philosophy while bringing their own experience, expertise, and perspective to the training floor.

Meet the Roots Coaching Team
Amy Martinez, founder and head coach of Roots Fitness

Amy Martinez

Founder + Head Coach

B.S. Kinesiology · NASM Certified Personal Trainer · NASM Nutrition Coach

Matt Martinez, coach at Roots Fitness

Matt Martinez

Coach

What Guides Amy’s Coaching

Experience You Can Trust

More than 25 years of coaching, a bachelor’s degree in kinesiology, and nationally recognized training and nutrition credentials shape the knowledge behind every program.

A Personal Approach

I take the time to understand your history, your goals, and how your body moves so your training feels purposeful and distinctly your own.

Strength for the Life Ahead

I believe training should help you move well, remain capable, and approach every stage of life with greater strength and confidence.

Members

What members say

“I've been training with Amy since 2021, and at 57, I can honestly say I'm in the best shape of my life.

When we first started, I could barely get myself up and down off the ground due to chronic back pain. Now I'm doing unassisted headstands and throwing weights around like there's no tomorrow. I'm stronger, more flexible and mobile, virtually pain-free, and able to do things I couldn't do years ago. Every session starts with Amy asking, “How is your body feeling today?”—and she genuinely wants to know. She has an amazing ability to read where I am that day, both physically and mentally, and tailor my workout accordingly. Sometimes that means pushing me harder than I think I can go, and sometimes it means knowing when to adjust. Either way, I'm always moving forward. Over the years, Amy has become part trainer, part counselor, and a very good friend. She cares about the whole person, not just the workout, and I think that's what makes her so special. I started working with Amy simply hoping to feel better and move better. Instead, she has given me a level of freedom and confidence in my body that I never expected to have again. I never imagined I would feel this strong and capable, and I'm incredibly grateful for everything she has helped me achieve.”

Margo Urquhart

We look forward to meeting you.

A complimentary 15-minute call.

We look forward to meeting you and welcoming you to the Roots Community.

CallBook a free consult